Dr Annie Blanchette is a cultural researcher who works on identity, subjectivity, representation and embodied experience using ethnographic and participatory research methods. Whilst Annie’s past work dealt with the gendered body in consumer culture and ‘nostalgic’ contexts, she is increasingly interested in the embodied self as experienced within creative digital spaces.
Annie’s research work has been funded by the Social Sciences and Humanities Research Council of Canada (SSHRC/CRSH), Fonds de Recherche Québécois Société et Culture (FRQSC), HEC Montréal, University of Exeter, and Canadian Federation of Independent Grocers (CFIG). It has been presented in multiple international conferences in consumer research and published in Consumption, Markets and Culture (CMC).
As an educator, Annie has taught digital marketing, consumer behaviour, advertising art & copy, as well as marketing research at the graduate and undergraduate levels for the University of Exeter Business School, Neoma Business School and Stockholm University. Annie also has hands-on experience as a strategic and creative consultant, as well as a creative project manager.
Annie is a i-DAT member, a Kaleider collective resident, and a South West Creative Technology Network (SWCTN) Data Fellow. As part of this latter role, Annie will be exploring the potential of playful participatory research approaches to challenge the objectifying tendencies of datafication in education.